Landsec Piccadilly
The PiccadillyOn campaign invited people from around the world to sponsor a unique colour ‘chip’. The chips then formed part of a 3D countdown clock, before being the central component of a three-minute launch film, screened during the switch on.
Technical Direction, Unity Development, Prototyping, Motion Design
Final video displayed as part of the opening sequence
Switched to lower quality rendering for motion design and real-time preview
Tile flip animation testing
Fill animation testing
Disperse animation test
countdown test
